Energy saving and environmental protection - the trend of consumption, marketing and management!

Now we have a lot of people going to Europe to travel, I think their five-star hotel is even worse than our domestic three-star hotel, sometimes can not help but ask: Is this five-star? In fact, this is not the same as the standard of hotel star. Europe's "star" refers to software, which is related to culture, stresses "service" and pursues "comfort" and "taste". I saw some five-star hotels in Spain, they are not big, but the cultural content is high, the elegant exhibition hall, exquisite sculptures, elegant environment, and water-like music create a breathtaking artistic atmosphere. The hotel image adds extra points to increase their star rating. However, the "star" of our hotel is to make efforts in decoration and waste. It is like the marble of jade and jade, the splendid lighting, the soft jade, the bonnet, the openness and the broadness beyond demand. ......

Once upon a time, we thought that the night lights in the city were bright, and the golden glory of the city was a fashion. But in the eyes of Europeans, this is a waste. Now watching the nights in some European countries is quiet, the street lights are very dim, just reached the point where you can see the road, can you say that Europe is backward? Can you say that Europe has retreated to the Middle Ages? The brightness of street lights may be similar to that of the Middle Ages, but it is a kind of thinking ahead. They advocate frugality and save on the ground. On the contrary, they think that it is ugly, ignorant, backward, and ignorant.

With the increasing awareness of environmental protection, domestic consumers' demand for green products is growing, green consumption has become a new trend in world consumption, green industry is booming, 21st century will become a green century, and green products and services will dominate the 21st century market. . Therefore, enterprises must comply with the green wave and actively implement green management.

The implementation of "green management", on the one hand, through the green image of the company in the new international market environment to improve the environmental competitiveness of products; on the other hand, it also bears the corresponding social responsibility, the public consumer behavior has a guiding and strengthening role This is conducive to the development of green products market.

The so-called "green management" is to integrate the concept of environmental protection into the management of enterprises. It involves all levels, various fields, various aspects and processes of enterprise management, and requires environmental protection and reflection everywhere in enterprise management. green. This idea can be summarized as the "5R" principle, that is, (1) Research, which incorporates environmental protection into the decision-making elements of enterprises, and pays attention to the environmental countermeasures of research enterprises; (2) Reduce, adopt new technologies and new processes. To reduce or eliminate the emission of hazardous waste; (3) Reuse, change the traditional products to environmentally friendly products, and actively adopt the “green mark”; (4) Recycle, recycle and recycle used products. (5) Rescue, actively participate in environmental clean-up activities in the community, promote green publicity to employees and the public, and establish a green corporate image.

For example, in the training, consulting, and research process (pre-ordering Mr. Tan's enterprise management training course, please contact 13733187876), I saw many cases from environmental protection and energy saving to potential gain and efficiency. I am very excited - I think it is not only a burden. It has also become an effective measure for many enterprises to cope with the financial crisis, and it is worth learning from many companies.

It is known from the data that the current consumption of industrial products in China is much higher than that of the developed countries in the world. The energy consumption per ton of steel is twice that of the United States and three times that of Japan. The unit consumption of major energy-consuming products of domestic enterprises is 1 to 4 times behind that of advanced ones. Under this circumstance, qualified enterprises must completely break away from the traditional model of high pollution, high energy consumption and high cost, and transform into a transformation of green environmental protection, low energy consumption and clean production methods.

For example, the traditional high-pollution and high-energy consumption cement industry has emerged as the leading brother of energy conservation and environmental protection. Qinghai Haixi Chemical Construction is the only private joint-stock enterprise based on cement production in Haixi. The annual output of soda ash reaches 4.5 million tons, which is generated annually. Nearly 600,000 tons of fly ash, 1.8 million tons of tailings, 150,000 tons of waste slag, piled together is a mountain of tens of meters high, spread in the city of Delingha is also more than ten centimeters thick, if not comprehensively used, pervasive A large amount of dust in the air not only causes serious ecological pollution, but also endangers the physical and mental health of the local people, and also causes huge waste of resources. Haixi Chemical Construction is using this waste residue and waste to invest 225 million yuan to implement a new dry-process cement production project with a daily output of 2,500 tons of clinker. The project will also support the construction of a 4.5 MW pure low-temperature waste heat generating unit, which will convert a large amount of waste heat from ineffective emissions into electrical energy, which not only meets the 25% of the electricity demand of the enterprise but also reduces the cement production cost. The comprehensive energy consumption decreases compared with the wet production line. More than 45%. In other words, Haixi Chemical Construction will be able to recover 1 billion yuan of industrial output value from waste residue every year.

Another example: Zhejiang Yiwu “Hua Da Die Casting” has carried out energy-saving renovations on various aspects of production. The 4.2 automatic headstock shrapnel has been improved, saving 1/3 of the amount of shrapnel raw materials and saving 368,500 yuan per year. The electroplating workshop purchased 10 new dewatering machines, recovered some raw materials, reduced the concentration of wastewater, reduced the cost of wastewater treatment, and adopted green energy-saving lighting, saving 3605,000 yuan per year. And the use of automatic pin box machine, instead of the original manual wear pin, reduce material loss, saving 271,000 yuan per year. The transformation of the motor in the webbing workshop was carried out, and the original 1.1 kW motor of the 125 webbing machine in the webbing workshop was replaced by a 0.55 kW electric motor, which saved 165,000 kWh of electricity per year.

Also: Dajiang Company has a feasibility study report on waste heat power generation. Pure low-temperature waste heat power generation is mainly used in pure cement production. From the kiln head to the kiln tail high temperature exhaust gas residual temperature, the boiler will generate high-temperature steam to drive the steam turbine unit to generate electricity. The whole process does not add any burning materials and does not produce any waste. According to preliminary calculations, Dajiang Company can use the production line of 2,500 tons and 4,500 tons of Nissan to build 4 sets of 8 MW waste heat power stations, which can generate 90 million kWh of electricity annually, save 30,000 tons of standard coal and reduce 72,000 tons of carbon dioxide emissions annually. The effect of energy saving and emission reduction is very obvious. It is understood that the project will be constructed in two phases, and the first phase of the project is expected to be put into use next year. At the same time, Dajiang Company has diversified its potential and aimed at neighboring companies. Minjiang has some mining and chemical companies, and the annual abandoned mines and coal gangs accumulate into mountains. In this regard, Dajiang Company actively organized the investigation, analysis and research of experts and technicians to “dig treasures” from the waste. Through technical treatment, Dajiang Company has absorbed comprehensive utilization of industrial wastes: tannic acid waste, fly ash, chemical phosphogypsum, etc., and eliminated 400,000 tons of waste in the year, which not only solved the worries of some enterprises, but also protected them. surroundings. In 2007, Dajiang Company achieved a sales income of 269 million yuan, a storage tax of 221.8 million yuan, and saved 7076 tons of standard coal, which has successfully achieved energy conservation goals.

Americans have blue giants such as ibm. Then, Teacher Tan Xiaofang hopes that we will have our own environmentally friendly and energy-saving green giants! At the same time remind everyone entrepreneurs - do not engage in green management, you are out!

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