Bosideng's 09/10 New Productive Shock Debuts Fashion Natural Dialogue

Recently, Bosideng's world-highest-ever fashion conference, "The Nightmare Pure Land • Fashion Lijiang" was staged at the top of the Jade Dragon Snow Mountain, 5596 meters above sea level in Lijiang, Yunnan. Gu Boping, vice chairman of the People's Political Consultative Conference of Yunnan Province, Guo Hua, minister of the Lijiang municipal Party Committee and Standing Committee Propaganda Department, and Hui Jianlin, deputy secretary of the CPC Changshu Municipal Committee and mayor of Changshu, attended the fashion press conference.

Naxi Dongba and 50 Naxi youth jointly performed 09 new products with 100 well-known models in the country. Knee-type vest style down jacket is the main theme of the winter of 2009. The style of the waist and the tightening of the skirt will become 09 winter season. fashion.

09/10 Bosideng's new style is simple and casual, reflected in the natural colors, exquisite craftsmanship, leisurely collocation, highlighting the behavior, the fabric adopts the leading edge of ultra-fine denier nylon, leading the bright powder coating of the same industry, chicken feet Printing crepe, as well as the popular hidden polyester silk, metal fiber twill, 350T nylon silk and so on.

The Bosideng 2009/2010 New Product Theme Festival jointly organized by the three parties of Lijiang City and Changshu City attracted nearly 1,000 audiences from the global fashion industry, famous shopping malls, and major media to experience the fashion charm of Bosideng. They all expressed that Bosideng’s fashionable beauty is amazing, and that fashion has a more profound cultural connotation, adding ancient fashion elements to the ancient city of Lijiang and the mysterious snow-capped mountains.

Bosideng is the only company in China's textile and apparel industry that possesses both the "World Famous Brand" and the "National Quality Award". It is a symbol of Bosideng's once again leading the down apparel fashion process, surpassing itself, and advancing to world-renowned apparel brands and apparel brands.

From the down jacket "Fashion Year" in 2007 to the "Fenghua Perfect Match" in 2008, Bosideng has been leading the fashion revolution in the Chinese down industry. This 2009 launch reflects the integration of nature's ecological beauty and fashion.

The conference also launched Bosideng’s theme marketing campaign “Dream Hyun 09? Fashion Dressup” held throughout the country.

According to relevant Bosideng sources, this theme activity will lead the down apparel industry to upgrade its fashion again. Bosideng will use the “change” as a key word to convert consumer habits of down apparel, using classics, fashion, fashion and leisure. Large series of new products, so that consumers can change a fashion sense in 2009, for a way to dress, really experience the charm of down fashion. In the theme marketing activities, various shopping malls and Bosideng stores will hold various experiences, exhibitions, new product promotions and other activities, so that consumers and Bosideng together "fashion dressing."