Joining love yarn baby adjustable underwear, the beauty in the end
- Shantou, Guangdong Zhang Xiaomei entrepreneurial story
Zhang Xiaomei, a simple Shantou, Guangdong girl, was a beauty salon owner, she turned 24 years old in 2010, she just chose fancy underwear business model has become Love yarn baby brand underwear many franchisees A member. At present, she already has two Shantou love Diao Bao adjustment lingerie stores, annual turnover exceeded 300 million.
In 2009, as a young girl in her 20s, she transferred a very sluggish beauty salon. In a year's time, Zhang Xiaomei constantly sought investment opportunities. After years of business experience, she clearly realized that the adjustment type Underwear industry considerable prospects, do not do it, to do big brands.
"The initial investment into the underwear industry, because I think this industry is more suitable for girls and is a big brand." This is Zhang Xiaomei often talked with friends business. After some comparison, screening, she basically locked in more than a few famous domestic underwear brand to choose to join. November 2010, a business trip in Shenzhen, she did not intend to love a baby adjusting underwear store love, but also strengthened her determination to join the Love yarn Baby brand underwear determination. After three months of intense preparation, in February 2011, a love gauze baby underwear shop opened in Shantou.
Love yarn baby underwear training process, Zhang Xiaomei as a franchisee, but also a small boss, accepted the love yarn headquarters of all job training. But Zhang Xiaomei did not expect is, "Love yarn underwear," the reception staff is very enthusiastic, professional and patient, I heard she was worried about not doing underwear business, not only promised to give from the store decoration, product supply to marketing management of the full range of support, Also introduced her to know a number of excellent love yarn underwear franchisees, many of whom, like her from 0 to join the franchisee. "I see people who have no experience as successful, then why I can not succeed?" Zhang Xiaomei determined to try. In the early days of the shop, she worked as a cleaner, a receptionist and a waiter. In each position, she strictly required himself.
With the original intention to invest in Love yarn underwear mentality is different, and now Zhang Xiaomei has devoted himself to business, and treat it as his life-long career in beauty. According to her own plan, Shantou will open another three stores in a year and accomplish the business goal of "exceeding one thousand."
Zhang Xiaomei told reporters, "Investment 4 yuan can have 'love yarn baby' brand stores, also has a love yarn strong product development system support, the scientific system of market operations support, a comprehensive sales service system support (including the price system, sales guidance, Package returns, etc.), effective advertising promotion support, a comprehensive and systematic integration of brand image promotion, let me start a business.If let me start a business, I will not hesitate to choose Love yarn baby underwear! Full of Zhang Xiaomei said.