Improve service competitiveness of enterprises from the fabric

Clothing business competition from product competition to marketing competition, and then into the brand competition, has now shifted to the fabric and technology, of which fabric occupies an important part. Currently domestic brands, the choice of fabric is also more attention, but many small and medium enterprises for cost considerations, the degree of attention is not enough. In the choice of fabric, the domestic high-end apparel enterprises, especially men's business fabrics are mostly imported, while the women's business because of many styles, followed by fashion and other characteristics, and small and medium-sized garment enterprises are mostly made of domestic fabrics. Compared to the current domestic fabrics and imported fabrics, there is indeed a certain gap. Color light: fabric color is not bright enough, so that the fabric looks color chaos, a kind of not very clean feeling. Feelings: foreign fabric manufacturers produce high-grade fabric mostly contains a variety of new fiber components of the fabric. Due to the merging of a wide variety of fibers, drape, softness and gloss tend to outweigh natural fiber fabrics. Domestic products, although some from the appearance of the difference is small, but feel thin, drape, flexibility and other indicators than foreign products, feel less than the sample soft waxy, plump. After the performance of the garment: the appearance of the imported products similar to the fabric, cut, pad lining and steam ironing process, due to fabric expansion, shrinkage and other imported fabrics different, made of finished products, the size has been produced with the original size The larger the gap, the impact of fabric and lining adhesion and appearance of quality, after wearing the feeling is not the same. Developed a variety of new differentiated fibers like Japan and South Korea, cleverly compounded the achievements in technological progress in chemical fiber, textile and dyeing and finishing. Developed a new synthetic fiber fabric that is "simulated and super-true." At the same time, it has the advantages of absorbent cotton and silk The elegant, linen slippery, chemical fiber anti-wrinkle features, but also has a soft, drape the unique style, the appearance of delicate and elegant, elegant. Most domestic fabric gray cloth weaving good quality, but less variety of design, style, single. Even though some looks similar to imported fabrics, there is a big difference in feel. A high-end women's business manager said Beijing's price of 1,000 yuan or more women's brands, a large part of the selection of imported fabrics, when asked whether she considered using domestic fabrics, she said that my brand is characterized by Small quantities, small audience, I am very difficult to find a suitable domestic fabric, even if some patterns are similar, but the feel a lot of difference, our customers are also very satisfied with the fabric, can distinguish between domestic fabrics and imported fabrics, domestic Relatively cheap fabrics, high-end clothing prices are more expensive, the use of domestic fabrics will cause consumers are not satisfied, so we have been using imported fabric. Although there are many unpleasant domestic fabrics, but we can see some made in China made some achievements. In recent years, some green and man-made, regenerated fiber fabrics, such as soybean fiber, corn fiber, bamboo fiber and pupae, have been mass-produced by our country and have also been developed in China. Some differentiated filaments, fine denier filaments , These are good beginnings for the modification of polyester fabrics. Also emerged a number of Haitian, Luthai, Sunshine, Xinmin such an excellent fabric business. In the past, most of the products of fabric enterprises are high-end men's wear. Many wool-spinning enterprises have already made men's wear fabrics to a certain height. Now some leading enterprises that have done high-end men's wear fabrics also extend their reach into the field of women's fabrics, Fabric leader's emphasis on new products, together put the women's fabrics onto a certain height. The growth of domestic fabrics needs a process, as a garment business, on the one hand to see the gap between domestic and foreign fabrics, and actively explore the docking channels with foreign fabrics, on the other hand, but also actively with the domestic fabric enterprises dialogue, communication, Concerned about the development of domestic fabrics, timely understanding of the development of domestic fabric business information. Only to promote the development of domestic fabrics in order to reduce the cost and better promote the development of garment enterprises.

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