61 business opportunities to reproduce children's clothing brand golden period

Ai Yiwu:

In addition to New Year's Day, National Day and May Day, Children's Day is a key stage of brand promotion and sales. At this stage, promotion of the brand must be followed, and the use of the mall as a promotion Is a very effective means of publicity, such as the theme of clothing show in the mall, draws, etc., are all good publicity. In this year's "61", Ai Yiwu planned interesting interactive activities in the garden, and cooperated with well-known media to carry out the children's calligraphy contest to expand the brand effect.

Parkland:

During the holiday season, we will cooperate with the Beijing Evening News to host the "Pike Landi Baby Star Show" "Star Baby" campaign. There will be 100 lucky babies selected to participate in the "Star Baby" event of the "Pike Landi Baby Star Show" held at Chaoyang Park in Beijing during the "61" period. "Star Baby" activity is a parent who dresses up the baby into a certain style and performs on the catwalk show we prepared to select the best baby in each game and wins the title of "Star Baby". Children who receive the "Star Baby" title will receive exquisite gifts from Parker Lande.

Baby Fangxi:

"61" is a major festival for the children's wear industry. This period of time will be the peak season for sales. We as infants and young children aged 0-3 years are different from children's wear at other ages. We have investigated the last three years. The birth rate of babies in July and August will not be low, so we will not only regard "61" as the most important thing. Of course, in the "61" we will do enough promotion, the introduction of new infant toys, gift delivery in the mall counters, and at the same time with the new Chinese children's title cooperation held infant crawl competition.

Jingle cats:

The nature of the child is pure, so we don’t favor the operation of “6 June”. Our brand put forward the concepts of “entertainment marketing” and “experiential marketing” on June 1st, introducing a premium experience package in the form of semi-gift, so that children can feel the comfort of environmental protection children's clothing; at the same time, carry out relaxing and entertaining activities in specialty stores. Yue's interactive mini-game enables parents and children to shop in a warm and entertaining environment.

T100:

"Liuyi" as a traditional children's holiday, of course, we will not miss this great propaganda period, when we will, we will invite our VIP members to our photography club, nurture their photography knowledge, education and Entertainment as one. We hope that during this time, we will hold more activities to enhance our brand image, not just increase sales.