Ordos strongly builds local top brand "1436"

Not long ago, Ordos Group held a "1436" product ordering meeting, marking the upcoming listing of the top brands in Ordos.

The "1436" brand was launched by Shenzhen Ordos Chuangzhuang Garment Co., Ltd. under the Ordos Group.

With the rapid development of China’s economy and the improvement of the living standards of the Chinese people, a large number of consumer groups that have great passion for and pursuit of top brands have emerged in the consumer groups. However, China's top luxury market is almost entirely occupied by overseas brands. Over the years, Ordos Group has created a well-known national brand with its extraordinary courage and forward-looking vision. To this day, it is still firmly grasping the pulse of economic development and trying to create the top domestic brands in the textile and garment industry.

The cashmere used by the “1436” brand is carefully selected from goats under 1 year of age in parts of Inner Mongolia, with a fineness of 14 microns or less and a length of 36 mm or more. The top raw materials, together with the extremely fine workmanship, constitute the top character of the “1436” product.

"1436" is a basic category of cashmere products, including textile and apparel products made of other advanced materials, and gradually extended to silk, cotton, linen and suede. The service groups identified by the brand are more than 35 years old, and China’s emerging wealthy, cultural, and cultivated consumer class. The brand will become a symbol of quality of life and form a lifestyle that represents the future.

"1436" specially hired Chairman of the Hong Kong Fashion Design Association, Mr. Yang Qibin, as the brand director.

"1436" products will be officially introduced to the market this autumn and winter season, and in Beijing, Shanghai, Hangzhou, Guangzhou, Shenyang, Taiyuan, Hohhot, Changsha and other places set up a flagship store in one fell swoop to cover the country's most influential cities.