Celebrating the return of Hong Kong to the tenth anniversary of Li Ning's launch of the "I love Hong Kong" theme product

This year marks the 10th anniversary of Hong Kong’s return to the motherland. On June 9th, the Hong Kong Chamber of Commerce, the Hong Kong Special Administrative Region Government, and the Hong Kong Trade Development Council held a large-scale commemorative celebration in Beijing. Li Ning, Citibank, Cathay Pacific and just gold, together as representatives, were invited to participate in the event. Li Ning Company especially launched the theme series products of “I love Hong Kong”, among which the limited edition "Hong Kong Reunification Tenth Anniversary Limited 001 Package" became the hot spot on the spot.

This “Hong Kong Reunification Tenth Anniversary Limited 001 Package” will only produce 97 sets, of which No. 1-7 will serve as a showcase for Li Ning and another 90 will meet consumers through channels in major cities. According to reports, this suit includes a pair of limited-edition shoes and a commemorative T-shirt. The outer packaging and the styling have been specially designed to fully reflect the fashion sense and celebrate the festive atmosphere of Hong Kong's return. Because of its special commemorative significance, unique design elements, and very rare release numbers, "Hong Kong's return to the 10th anniversary of the limited edition 001 set" is becoming a respected work for wave shoe enthusiasts and enthusiastic collectors.

In terms of design, this commemorative sneaker launched by Li Ning Company combines the cultural connotation of Chinese characteristics and the commemorative significance of the tenth anniversary of Hong Kong's return. It combines the oriental art paper-cut art with Pop art and intersperses Hong Kong landmarks in details. Nature's patterns and texts, such as the names of Hong Kong's three major regions, sailing boats in Hong Kong, the symbolic dolphins of the Ocean Park, the Convention and Exhibition Center of Victoria Harbour, etc., have no interest. In addition, the pattern of I Love HK uses two heart-shaped intertwined interactions to express the sentiments of the motherland’s continent and the Hong Kong people’s blood. This commemorative sneaker reveals its innate identity and creative intent from various details, and it contains a wealth of commemorative significance and collection value.

There are few lucky winners who can get a limited set, but as the popular edition of the Commemorative Shoes went on sale on July 1st in major Li Ning stores, there is no doubt that this is a memorable yet practical one. “I love Hong Kong. "Theme casual shoes and souvenir T-shirts will be favored by consumers and lead the new round of urban fashion during the Hong Kong return anniversary."

In addition to launching commemorative thematic products, Li Ning will also organize commemorative activities such as “iRUN Run the World under the Hong Kong” in Hong Kong to celebrate the 10th anniversary of the return of Hong Kong.