Vipshop reached a strategic partnership with Rossini to write a brand "Love Letter"

On December 27, 2017, the launching ceremony of the Victims X Rossini Strategic Cooperation and the launch of the “Love Letter” series of new products were held at the Guangzhou Vipshop Headquarters. Ms. Luo Jiehong, Commercial Director of Vipshop, and Ms. Li Xiaoli, Assistant General Manager of Rossini Co., Ltd., attended the ceremony. The two parties formally launched their strategic partnership and jointly released Rosini's 2018 heavyweight new love letter series to experience refined lifestyle and romanticism with consumers.

Ms. Luo Jiehong, Commercial Director of Vipshop, stated: "VIP is China's leading fashion e-commerce platform, dedicated to providing 300 million members with a superb cost-effective shopping surprise and a stylish fashion lifestyle. Rossini is a top five country. One of the watches, has been known for high quality, high quality, high technology in the watch industry for many years, its brand characteristics and Vipshop will coincide.”

Ms. Li Xiaoli, Assistant General Manager of Rossini Watch Industry, also stated that “Rosinyi is a timepiece brand with 33 years of glorious history. Since its inception, Rossini has always been in the position of the National Table leader. I am very confident to cooperate with both parties. After rising to a new height, it will bring more cutting-edge products and better services to the consumers of Vipshop."

Since 1984, Rossini has been known for his elegant and romantic style. In his eyes, the watch is not a pure timekeeping tool. The aesthetic value it contains can bring spiritual satisfaction to consumers, and wearing a watch can highlight his aesthetic. temperament. Vippin has always advocated a fashionable aesthetic style of life and advocated a taste of life. The strategic cooperation between the two parties stems from the high degree of recognition and trust of both parties. Only Vicini will be consistent with Rossini's business philosophy and corporate values, and is committed to providing consumers with better products and services.

Vipshop reached a strategic cooperation with Rossini to write a brand "Love Letter"

At the signing ceremony of the strategic cooperation, VIP and Rossini jointly announced 2018 annual heavyweight new products - "Love Letters" series. The "Love Letter" series inherited Rossini's consistent romantic style. Its design inspiration stems from the love letter that is particularly valuable in the information society. Behind every watch, there is a love story. The watch case is also presented in book form. The first part is a paper love letter, and the latter part is a watch and a necklace. It not only has cultural charm, but also injects emotional temperature into the product. As the years change, time is fixed in the book, and circulation creates an eternal charm.

Vipshop reached a strategic cooperation with Rossini to write a brand "Love Letter"

The "Love Letter" series watch was launched on December 27th with the exclusive "Vita", "Female Watch", "Mechanical Watch" and "Couple Watch". There are more star styles. For the majority of members choose. In addition, this special sale also launched over 498 minus 100 full value reduction offers, not capped! Custom mugs, watch demolition devices and other exquisite and practical gifts to buy full delivery, more 160 yuan Special combination of red packets of great value!

Vipshop reached a strategic cooperation with Rossini to write a brand "Love Letter"

In June 2017, VIP will be fully upgraded to a “Global Select Quality Sale” quality e-commerce platform, which has now become the world’s top e-commerce vendor and the third largest e-commerce provider in the country, reaching over 6,000 well-known brands worldwide. Cooperation. With the achievement of the strategic cooperation between the two parties, the company will jointly bring more sophisticated products and better services to consumers in the future, and will achieve even greater development in the new trend of comprehensive consumption upgrade.

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